MAC Consulting
Strategy shaped by real execution.
Executive leadership, commercialization, business development, product strategy and operational guidance for organizations moving from opportunity to action.
From Concept to Execution
Good strategy has to survive contact with the real world.
MAC Consulting helps leaders clarify the opportunity, identify the practical path forward and build the relationships, plans and operating structure needed to deliver. The approach is direct, hands-on and grounded in decades of work across healthcare technology, medical imaging, aviation, stabilized camera systems, artificial intelligence, media, music and mission-driven ventures.
Consulting Focus
Executive & Growth Strategy
Clarify priorities, evaluate opportunities and align leadership around a practical growth path.
Commercialization
Translate technology, intellectual property or a strong concept into a credible product, offer and market position.
Business Development
Build strategic relationships, channel partnerships, customer pathways and high-value opportunities.
Product & Program Strategy
Define requirements, priorities, delivery phases and the operating model needed to move forward.
Proposal & Pursuit Support
Shape technical and commercial narratives, pricing logic, partner roles and decision-ready proposals.
Special Projects
Step into complex, cross-functional work that needs ownership, coordination and executive-level follow-through.
Experience Across Industries
A cross-industry perspective built through operating experience.
Healthcare & Medical Imaging
Technology development, commercialization, clinical workflows, imaging systems and healthcare business strategy.
Aviation, Imaging & AI
Stabilized camera systems, low-light imaging, aerospace applications, AI-enhanced video and specialized government pursuits.
Media, Music & Public Impact
Original content, media production, brand development, charitable initiatives and audience-driven experiences.
Leadership Perspective
Built by doing the work.
Dave MacCutcheon is an entrepreneur, innovator and executive whose work has crossed established companies, emerging technologies, original ventures and complex partnerships. MAC Consulting brings that accumulated perspective directly into each engagement, without layers of generic advice or a handoff to a junior team.
Have an opportunity that needs a practical path forward?
Let’s discuss the business, technology, partnership or special project in front of you.